Rich Tu is an award-winning artist and creative in New York City. He is an Executive Creative Director & Partner at the creative and branding firm Sunday Afternoon. In addition, Rich has held creative leadership roles at Jones Knowles Ritchie, MTV Entertainment Group, and Nike Inc. He has previously won the ADC Young Guns award and recently received the prestigious Paul Manship Medallion for significant contributions to the Art Directors Club and creative industry.
Rich Tu received his BFA in Communication at Rutgers University in New Brunswick, before seeking his Masters Degree in Illustration at the School of Visual Arts in New York. Rich gives back to his alma mater as a professor of design at SVA, and to the creative community at large as the co-founder of the COLORFUL awards with the One Club for Creativity, dedicated to creating opportunities for early career creatives.
Creatively, his focus is building brands with new audiences and collaborators that benefit from a unique point of view.
Awards and honors include: ADC Awards, D&AD, Webby Awards, Telly Awards, CLIOs, Cynopsis D Awards, PromaxBDA, The Shorty Awards, Power of Purpose Award, New York Festivals, ADC Young Guns, PRINT Magazine, American Photography, American Illustration, and The Society of Illustrators, among others.
Clients and collaborators include: The New York Times, The New Yorker, MINI, FIFA World Cup, NIKE, WNBA, HOKA, A24, Budweiser, Paramount, Adidas, Converse, G-Shock, American Express, NPR, NorthFace Purple Label, Coca-Cola, Verizon, Alfa Romeo, Bombay Sapphire, and Hamilton The Musical, among others. Also, he has exhibited at galleries and festivals in New York, Los Angeles, Berlin, and Miami.
Work with Rich Tu:
richtu@richtu.com
Work with Sunday Afternoon: hello@sundayafternoon.us
Speaking Engagements Include:
- ADOBE MAX Conference
- ADOBE 99U
- AIGA Annual Conference
- TDC's Type Drives Culture Conference
- Graphika Manila
- Poster House Museum
- The Whitney Museum
- Parsons School of Design (The New School) Commencement
- RGD DesignThinkers (Canada)
- One Show (Shanghai)
- DSVC National Student Show & Conference
- Samsung 837: Unlocking Creativity In Your Hands
- NIKE SneakEasy
- Cooper Hewitt Workshops
- Apple Store Regent Street, UK
- Apple Store Soho
- NIKE Swoosh Saturdays
- Graphic Design China (GDC)
- Content Marketing Summit (Seoul, Korea)
- Apple's Sneaker Series
- MTV TRL's FreshOut Fridays
- Miami Ad School
- Design Week Portland
- Adobo Design Week (Philippines)
- Global Innovation Forum (London)
- UniPro Conference New York
- Thinking Creatively Conference
- AIGANY First Gen Conversation
- Eighty Mag Live
- TFCU Talks
- One Club for Creativity HAATBP
- One Club Creative Summit
- WorkingNotWorking’s Overshare
- ADC Festival, Miami
- 5 Creatives Panel
- Blackwing Pencils Panel
- School of Visual Arts
- Savannah College of Art & Design
- University of Connecticut (UCONN)
- Kean University
- Queens College
- Swarthmore College
- Washington University in St. Louis
Interviews + Media Links
- Listen: Tarik Talk; On Designing for the FIFA World Cup and Creative Journey (2026)
- Listen: What Does Your Mum Think? (2026)
- Listen: Designing FIFA's Vision for the World Cup (2025)
- Listen: 5ASIDE Podcast (2025)
- Listen: Before & After (2025)
- Listen: Emerging Brands Podcast (2024)
- Listen: Meet the Creatives TBT (2024)
- Listen: HeadRoom with Dr. Rod Berger (2023)
- Listen: Works In Process (2023)
- Listen: Wear Many Hats (2022)
- Listen: Asian Voices Radio (2022)
- Listen: Front and Center (2021)
- Listen: Drinks First Podcast (2021)
- Listen: Wellfed Creative Podcast (2020)
- Listen: UNDO Radio (2020)
- Listen: Meet The Creatives (2020)
- Listen: Artrepreneur Podcast (2020)
- Listen: Heavy Rotation (2019)
- Listen: 6.99 Per Pound (2019)
- Listen: Now In Color (2018)
- Listen: Movidiam Podcast (2018)
- Listen: Meet The Creatives (2017)
- Listen: Overshare (2016)
- PRINT Magazine Interview
- Design Milk: Physical Media, Reading Room, Toy Tokyo and More
- Soccer Bible: Rooted in Rivalry, Radiating Unity
- AMNY: Rich Tu's World Cup Poster Honors NYC Spirit
- Domestika: Vibrant Lettering, Find Your Style Through Pop Culture
- Forbes: The Intersection of Art, Education and Cultural Awareness
- Shaping Design by EditorX Interview
- Influencive: 5 Keys to Creative Success
- LA Weekly: Rich Tu Profile
- OneClub: COLORFUL Branding Collab
- UpHouse Creative Crush: Rich Tu
- Ceros Inspire: Rich Tu is Talking About His Generation
- It's Nice That x MTV Digital Design
- Hypebeast: MTV VMAs Exhibit Spotlight
- MTVNEWS: MTV VMAs Exhibit Spotlight
- MTV TRL Presents FreshOut Fridays
- Fast Company: 9 Podcasts for Creative Inspiration
- Dieline: Collective Arts Brewing x Sunday Afternoon
- Purpose.com: Pushing Boundaries of What It Means to Be American
- One Club: It's Gotta Be The Shoes
- Adobo Magazine: It's All in The Shoes (2019)
- Adobo Magazine: Sneaker Pimp (2017)
- Talking Plaid: An Interview with Designer Rich Tu
- AI-AP Presents DART Q&A
- Classic Specs: Artist Profile
For an archive of the podcast First Generation Burden, click here.