AMEX PLATINUM x HAMILTON
American Express threw a series of parties to celebrate their launch of the Platinum card and they teamed up with Hamilton the musical to create a unique event experience at The Diamond Horseshoe at the Paramount Hotel across from the Richard Rodgers Theatre. The Diamond Horseshoe is a massive and beautiful space and I was tasked with creating custom lettering utilizing the lyrics of Hamilton. Assets included vinyl wrapping on glass, projected lyrics, large-scale photo-op, and bar dressing/assets.
In collaboration with Momentum Worldwide
![01 AMEX HAMILTON](/assets/Assets/01_AMEX_HAMILTON.jpg)
![02 AMEX HAMILTON](/assets/Assets/02_AMEX_HAMILTON.jpg)
![03 AMEX HAMILTON](/assets/Assets/03_AMEX_HAMILTON.jpg)
![04 AMEX HAMILTON](/assets/Assets/04_AMEX_HAMILTON.jpg)
![04B AMEX HAMILTON](/assets/Assets/04B_AMEX_HAMILTON.jpg)
![05 AMEX HAMILTON](/assets/Assets/05_AMEX_HAMILTON.jpg)
![05B AMEX HAMILTON LYRICS](/assets/Assets/05B_AMEX_HAMILTON_LYRICS.jpg)
![05C AMEX HAMILTON LYRICS](/assets/Assets/05C_AMEX_HAMILTON_LYRICS.jpg)
![06 AMEX HAMILTON](/assets/Assets/06_AMEX_HAMILTON.jpg)
![07 AMEX HAMILTON](/assets/Assets/07_AMEX_HAMILTON.jpg)
![08 AMEX HAMILTON](/assets/Assets/08_AMEX_HAMILTON.jpg)
![09 AMEX HAMILTON](/assets/Assets/09_AMEX_HAMILTON.jpg)
![10 AMEX HAMILTON](/assets/Assets/10_AMEX_HAMILTON.jpg)
![11 AMEX HAMILTON](/assets/Assets/11_AMEX_HAMILTON.jpg)
![11B AMEX HAMILTON](/assets/Assets/11B_AMEX_HAMILTON.jpg)
![12 AMEX HAMILTON](/assets/Assets/12_AMEX_HAMILTON.jpg)